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Are You Bullying Your Followers and Don't Even Realize It? Insights for Personal Brands

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Like many people,I watched Facebook and Twitter blow up during and after halftime at the Superbowl.

One post in particular caught my eye. It was written by a woman I admire, she’s a successfulentrepreneur who is building her following.

Her post was impassioned, and it was defensive and judgmental of anyone who didn’t agree...

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The Hallmark Holiday Story Arc

Confession time. I have been binge watching Hallmark holiday movies with my mom while visiting Montana this month. Lots of small town snowfalls, making up under the mistletoe, and no straying from the storyformula.

As schmaltzy as the moviesare, there is just something so satisfying about a happy ending. That and my mom’s commentary is a hoot.


This is the basic story arc:

1. The bad news
2. Shining the light in the dark place, aha moment
3. Then the good news.

This got me thinking about the power...

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Oh, I Could Never Do That

On my first solo trip in Ecuador, 2015
I could never do that.

A friend said that on a call the other day, we were talking about stretch goals, and her comment has lingered with me since then.

I’ve just finished 2 days of batch shooting videos, about 30 total. I'm a little fried.

Yesterday’s focus was a lot of mindset content, and that has me thinking about fear. In my business, fear is usually the cute elephant in a pink tutu in the room. Most women have some fear of video.


When was the...

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Facebook Live Blues? YouTube Live stuttering? If your live streaming video quality isn't dreamy, this may be why.

Just about the time I moved to Todos Santos, Mexico for the summer, I started experimenting with Live Video. In Mexico City, my internet had been great, so I hadn’t even thought about the requirements for Live Video.

It turns out my internet connection here is less than optimal. The Universe likes to keep us on our toes, right?

Did I decide to give up and deal with it this fall? NO! I did not give up on Live video!

I investigated some co-working spaces with super fast connections, and I...

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Extreme Video Shot Makeover and Simple Tech setup info

Picture
As part of our 30 Minute Business Video Basics Summer School, today we did an extreme makeover of sound, lighting and composition (aka where to put your face in the frame).

You can see the video HERE.

I did it via Facebook live which is why it is in vertical orientation. (also known as "portrait" mode). The same principles apply for horizontal (landscape) filming, too.

I startwith the existing lighting and showed you easy ways how to fix or improve the shot. Then I showyou the option of...

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Recovering A Student, Rocking my solid C on Facebook Live this past week.

Talking with top ranked coach and branding strategist Lisa Guillot fromBeBright Lisa and the biggest take away that I didn't expect. If youstruggle with perfectionism, this post is for you.
So lets just get right to it with my big FAT FAIL ON FACEBOOK LIVE. YUP. LIVE.
I really enjoyed talking with Lisa Guillot yesterday as part of the 30 minute FVFD Video Basics summer school.
Lisa is an entrepreneur, life and leadership coach and brand strategist. Shebrings big brand and marketing techniques...

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Coaches Who are Rocking Video: Expert Interview with Lisa Guillot

Hello! We'll be posting highlights and a transcript next week. The action starts at about 6:30. It took me awhile to figure out how to add Lisa, even though it had worked last week with Patty Lennon's interview.

Well good news is Failure is a great teacher. See the fix and other Facebook Live Lessons Learned inthis post.

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Coaches Who are Rocking Video: Expert Interview with Patty Lennon

I had a fun time chatting with top ranked business coach Patty Lennon how she has used video in her highly successful coaching business. Patty's website is ranked in the top 25 on Google and she has used both Periscope and Facebook Live extensively.

I'll be honest, it was my first Facebook Live shared screen interview and I was so relieved when we got Patty on screen, too. I had done some testing but if there is one thing 15 years in marketing video production taught me, if something can go...

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Wednesday Update Plus Lessons Learned from Facebook Live

Greetings from Todos Santos, Baja Ca Sur, Mexico!

#walkthedog #desertmorning #todossantos #oasis #peace #blueheeler #gooddog

A post shared by k.ala and Sergio (@kjphilo) on


This town in off season is a fantastic place to get a lot done. Very few distractions.

Speaking of getting stuff done - congratulations to those of you who have finished up taping your videos, and also to those of you who are diving in to the process!

Don’t forget to take it step by step and...

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Extra Credit! Business Video Basics 30 minute Summer School - Free!

Remember Summer School?
When you had to take a couple classes to catch up...
Or MAYBE, just maybe, because most coaches are overachievers, you took classes to get ahead, right? If you follow Amy Porterfield, she often refers to being a recovering A student. I can relate, believe me.
I love summer because its the ultimate season for incorporating work and play. That’s why this summer I’m working from Todos Santos, Mexico.

Join me and Chiki if you are behind and want to catch up on the basics...

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