Hello! Thanks for your interest.

Writing, editing, video, empathy and drinking coffee are the core of my professional skill stack. 

I create marketing collateral to help technology businesses attract and retain customers. I write with empathy to make complex topics accessible to specific audiences. 

My specialties are:

  1. Efficient content strategies that focus your message to increase engagement and repurpose content to save time.
  2. Tailored empathy email campaigns to decrease client churn and increase customer lifetime value (CLV).
  3. SEO juicy blog posts to drive traffic to your site and landing pages.
  4. White papers to establish thought leadership.
  5. Bonus! For the right client, I can also produce video to enhance written content and vice versa. This optimizes free reach, longer shelf life and higher content ROI.

I work on a retainer basis with clients. Please be in touch if you would like to chat. 

EMAIL KALA

Let's connect on Twitter and LinkedIn, too!

kalawriter

More writing:

I blog about Web 3.0 stuff like blockchain, artificial intelligence (AI), smart devices, Everything-as-a-Service (XaaS), NFTs (tokens recorded on the blockchain), alternative currency, Internet of Things (IoT), decentralized finance (DeFi), and more.

Woah - each of those topics is a world unto itself, right? That's why I focus on these niches:

  • Empathy in tech communications and marketing.
  • Web3 technology applications that expand opportunity to underserved groups.
  • Impact investment and micro-finance in Web3 space.
  • Web3 innovations and businesses focused on environmental, social and equity impact to fix what's wrong in the world. 

Speaking of what's wrong with the world: We can't fix the outside world without working on our inner game. 

Travel is my preferred way of navigating life transitions. I adopted a remote work lifestyle in 2015, five years before COVID-19. I lived in dozens of different places, including two magic years in Mexico City.

Along the way I developed a unique framework for personal growth through travel. I've distilled what I learned into the ultimate travel guide for your inner and outer journey. The book is called The Way of the Tigress - Inner Journey / Outer Adventure To A More Powerful You. You can learn more here

More love:

Apart from writing and prowling the planet, here are a few more things I love:

  • mat pilates every day
  • dark chocolate - minimum 85% cacao, don't come 'round here with that 60% nonsense
  • platicando en español
  • snow skiing in Montana, the last best place
  • reading a real book with thick pages on a plane in business class
  • dogs, bears, whale sharks and octopi
  • hiking in mountains, jungles and big cities
  • healthy farms and ranches

  • the sound of silence in the morning
  • authentic people working to leave this beautiful, beleaguered Earth better than they found it
  • speaking of those folks, I also love KIVA for recycling my impact dollars and paying it forward.

    How about you? Connect and let me know on Twitter, LinkedIn and Instagram